The Impact Of Supply Chain Management In Rubber Sole Manufacture Towards Competitive Advantage A Case Study Of PT. XYZ

Setiawan, Eldon Marvin and Simatupang, Parhimpunan (2017) The Impact Of Supply Chain Management In Rubber Sole Manufacture Towards Competitive Advantage A Case Study Of PT. XYZ. Bachelor thesis, Swiss German University.

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Abstract

With the impact of globalization, many companies have adapted their supply chain management practices in order to gain competitive advantage. In order to survive in this competiting market, it is important to gain competitive advantage over its competitor. The purpose of this research are to find the most significant factors affecting supply chain management and to find whether supply chain management are applicable to gain competitive advantage in rubber sole manufacturer. There are also literature regarding supply chain management and competitive advantage. The study in this research is descriptive study and data that are gathered will be quantitative data. Primary data are gathered from survey through questionnaires to 30 respondent. Simple linear regression is used to find the relationship between supply chain management towards competitive advantage using SPSS version 23. Furthermore, it can be concluded that level of information sharing is the most significant factors for supply chain management and supply chain management does significantly affect competitive advantage. Recommendation also present for PT. XYZ in the future at the end of this research.

Item Type: Thesis (Bachelor)
Uncontrolled Keywords: Supply Chain Management; Competitive Advantage; Strategic supplier partnership; Customer relationship; Level of information sharing
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD39.5 Industrial procurement--Cost effectiveness
Divisions: Faculty of Business Administration and Communication > Department of Business Administration
Depositing User: Astuti Kusumaningrum
Date Deposited: 09 May 2020 12:38
Last Modified: 09 May 2020 12:38
URI: http://repository.sgu.ac.id/id/eprint/160

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