Analyzing on Korean Drama, Korean Popular Music, and Korean Beauty in Influencing Jakarta's Youth Travel Motivation to Visit South Korea

Jong, Monica Agustine and Soeprapto, Vishnuvardhana S. (2017) Analyzing on Korean Drama, Korean Popular Music, and Korean Beauty in Influencing Jakarta's Youth Travel Motivation to Visit South Korea. Bachelor thesis, Swiss German University.

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Abstract

"The purpose of this research is to find if Korean drama, Korean Popular Music, and Korean Beauty influence Youth's travel motivation to visit South Korea. This research is quantitative research. 127 data collected through electronic questionnaire, and calculated using SPSS 23. The result is Korean drama influence youth to visit South Korea, the tvalue of Korean drama is higher than ttable 4.849 > 1.979. Korean popular music is not influence youth to visit South Korea, 1.097 < 1.979. The Korean beauty do influence youth to visit South Korea 2.694 > 1.979.

Item Type: Thesis (Bachelor)
Uncontrolled Keywords: Tourism ; Korean Drama ; Korean Popular Music ; Korean Beauty ; Travel Motivation
Subjects: T Technology > TX Home economics > TX901 Hospitality industry
Divisions: Faculty of Business Administration and Communication > Department of Hotel and Tourism Management
Depositing User: Adityatama Ratangga
Date Deposited: 15 May 2020 02:57
Last Modified: 15 May 2020 02:57
URI: http://repository.sgu.ac.id/id/eprint/210

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