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Items where Subject is "H Social Sciences > HD Industries. Land use. Labor > HD9710 Automobiles—Marketing"
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Prawitasari, Nastiti and Krisnawati, Nila and Pasasa, Linus (2014) The Impact of Symbolic Image Congruity and Functional Image Congruity on Consumers' Brand Preference: Case Study of MINI Indonesia. Bachelor thesis, Swiss German University.