Article

Krisnawati, Nila and Sule, Ernie Tisnawati and Febrian, Erie and Hassan, Meydia (2016) Do The Brand Image and Customer Loyalty Determine The Competitive Strategy of Chain Hotels. Academy of Strategic Management Journal, 15 (3). pp. 114-125.

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Ramadhan, Nickalis and Hidayat, Nila K. (2019) The Impact of Brand Activation on Customer Trust. International Conference On Global Innovation And Trends In Economy.

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